Burger King: Gourmet Launch
For Burger King’s new Gourmet line, we designed a campaign centered on audience fit and authentic reach. By inviting carefully selected influencers to exclusive tasting events, we amplified the brand’s message in a playful yet premium way. The activation highlighted the new flavors while reinforcing Burger King’s relevance within Mexico’s fast-food and lifestyle culture.
VALENTINO BEAUTY
Valentino Beauty x Sofitel
My team and I brought Valentino Beauty’s perfumes to life through a week-long sensory activation in collaboration with Sofitel Café and Freehouse. Guests discovered cocktails and pastries inspired by the fragrances, while an exclusive terrace event with actors, influencers, music and photography amplified the brand’s presence across Mexico City’s creative scene.
Six Flags México: Social Media Strategy
We managed Six Flags México’s social media presence with a focus on community insights and audience behavior. Content shifted to dynamic POV rollercoaster rides, interviews, challenges and seasonal campaigns like mysterious Halloween teasers. The approach boosted engagement, promoted annual passes and positioned the park as the go-to destination for fun-seeking audiences across Mexico.
Buchanan’s: “Estamos en Familia” & Pineapple Launch
To introduce Buchanan’s Pineapple, we created a series of celebratory nightlife experiences under the “Estamos en Familia” platform. Highlights included an intimate speakeasy event with Bizarrap, where influencers, press and friends connected with the brand in a vibrant, exclusive setting. The campaign extended to his Pepsi Center concert in Mexico City, further amplifying reach and positioning Buchanan’s Pineapple as the drink of choice for a new generation of great moments.
