ABOUT ME

ABOUT ME

A creative with a background in social media, UX design, industrial design and photography. Passionate about storytelling and aesthetics, I craft compelling digital experiences that seamlessly blend design, technology, and marketing.

With experience in social media management, creative direction, and product design I’ve developed an eye for detail 👀 and a strategic mindset, transforming ideas into impactful user experiences and brand identities. I’m driven by the challenge of connecting people to brands in ways that feel authentic and meaningful. ✨

Always open to collaborations, creative projects, and opportunities to push boundaries and make a difference. Feel free to reach out to create something impactful together! 🌟


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through influencer marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

A creative with a background in social media, UX design, industrial design and photography. Passionate about storytelling and aesthetics, I craft compelling digital experiences that seamlessly blend design, technology, and marketing.

With experience in social media management, creative direction, and product design I’ve developed an eye for detail 👀 and a strategic mindset, transforming ideas into impactful user experiences and brand identities. I’m driven by the challenge of connecting people to brands in ways that feel authentic and meaningful. ✨

Always open to collaborations, creative projects, and opportunities to push boundaries and make a difference. Feel free to reach out to create something impactful together! 🌟


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through influencer marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

Trendsétera is a marketing agency with offices in Mexico City, New York, and Paris. Partnering with global brands like LVMH, Nestlé, AB InBev, Diageo and Coca-Cola, it uses rapid, deep cultural strategies to anchor brands in multimedia campaigns. With a focus on PR, influencer marketing, experiential marketing and digital content, Trendsétera doesn’t just define trends, it creates culture.


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through influencer marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

Trendsétera is a marketing agency with offices in Mexico City, New York, and Paris. Partnering with global brands like LVMH, Nestlé, AB InBev, Diageo and Coca-Cola, it uses rapid, deep cultural strategies to anchor brands in multimedia campaigns. With a focus on PR, influencer marketing, experiential marketing and digital content, Trendsétera doesn’t just define trends, it creates culture.


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through influencer marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

RELEVANT EXPERIENCE

RELEVANT EXPERIENCE

Director of Content
at Trendsetéra

2023 - 2024, Mexico City

Trendsétera is a marketing agency with offices in Mexico City, New York, and Paris. Partnering with global brands like LVMH, Nestlé, AB InBev, Diageo and Coca-Cola, it uses rapid, deep cultural strategies to anchor brands in multimedia campaigns. With a focus on PR, influencer marketing, experiential marketing and digital content, Trendsétera doesn’t just define trends, it creates culture.


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through social media marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

Trendsétera is a marketing agency with offices in Mexico City, New York, and Paris. Partnering with global brands like LVMH, Nestlé, AB InBev, Diageo and Coca-Cola, it uses rapid, deep cultural strategies to anchor brands in multimedia campaigns. With a focus on PR, influencer marketing, experiential marketing and digital content, Trendsétera doesn’t just define trends, it creates culture.


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through social media marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

Director of Content at Trendsetéra

2023 - 2024, Mexico City

Trendsétera is a marketing agency with offices in Mexico City, New York, and Paris. Partnering with global brands like LVMH, Nestlé, AB InBev, Diageo and Coca-Cola, it uses rapid, deep cultural strategies to anchor brands in multimedia campaigns. With a focus on PR, influencer marketing, experiential marketing and digital content, Trendsétera doesn’t just define trends, it creates culture.


As Director of Content, I led the creation of digital strategies and content for global brands like AB InBev, Burger King, DIAGEO, Nestlé, Six Flags México, Sofitel, and more. Achieving over 100 million impressions within the first weeks through influencer marketing campaigns. I collaborated closely with designers, editors, creators and brand managers to shape impactful storytelling.

Freelance Content Creator

2019 - 2023, Greater Mexico City

Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.


Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends, sie schafft Kultur.

Assistant to Senior Vice President of Electrics/Electronics
as a Working Student at EDAG Group

Assistant to SVP of E/E,
at EDAG Group

2022 - 2023, Munich and Ingolstadt

Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.


Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.

Coordinator and All-Rounder
at Partyservice Rodriguez

2012 - 2021, greater Munich Area

Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.


Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.


Intern in Interior Product Integration
at BMW Group,

2018 - 2018, FIZ (Research and Innovation Center), Munich

Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.


Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.

Technical Product Designer (CAD Engineer), Apprentice
at Silberform AG

2015 - 2017, Ingolstadt and Stuttgart

Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.


Eine führende Marketingagentur mit Standorten in Mexiko-Stadt, New York und Paris. Die Agentur arbeitet mit globalen Marken wie LVMH, Nestlé, AB InBev, Diageo und Coca-Cola zusammen und nutzt ein innovatives Modell aus schnellen und tiefgehenden kulturellen Strategien, um Marken in multimedialen Kampagnen kulturell zu verankern. Mit einem Fokus auf PR, Influencer Marketing, Experiential Marketing und Digital Content definiert Trendsétera nicht nur Trends - sie schafft Kultur.

CV, certificates, references, police records and visas can be provided upon request. Please reach out via email.

More about me will follow briefly.

More about me will follow briefly.

In the mean time feel free to reach out.

In the mean time feel free to reach out.

This or That

01.

Deadline pressure or endless freedom?

02.

Brainstorm or deep focus?

03.

Collaboration or solo mission?

04.

City skyline or ocean view?

05.

Chaos or control?

06.

Coffee or tea?

07.

Sunrise or sunset?

08.

Munich or Mexico City

09.

Paris or New York?

01.

Deadline pressure or endless freedom?

02.

Brainstorm or deep focus?

03.

Collaboration or solo mission?

04.

City skyline or ocean view?

05.

Chaos or control?

06.

Coffee or tea?

07.

Sunrise or sunset?

08.

Munich or Mexico City

09.

Paris or New York?

01.

Deadline pressure or endless freedom?

02.

Brainstorm or deep focus?

03.

Collaboration or solo mission?

04.

City skyline or ocean view?

05.

Chaos or control?

06.

Coffee or tea?

07.

Sunrise or sunset?

08.

Munich or Mexico City

09.

Paris or New York?

01.

Deadline pressure or endless freedom?

02.

Brainstorm or deep focus?

03.

Collaboration or solo mission?

04.

City skyline or ocean view?

05.

Chaos or control?

06.

Coffee or tea?

07.

Sunrise or sunset?

08.

Munich or Mexico City

09.

Paris or New York?

Frequently Asked Questions

02.

Favorite digital camera?

04.

Do you feel more German or Mexican?

01.

How did you end up in a great social media position?

03.

What language appears on your social media feed / fyp ?

02.

Favorite digital camera?

04.

Do you feel more German or Mexican?

01.

How did you end up in a great social media position?

03.

What language appears on your social media feed / fyp ?

02.

Favorite digital camera?

04.

Do you feel more German or Mexican?

01.

How did you end up in a great social media position?

03.

What language appears on your social media feed / fyp ?

02.

Favorite digital camera?

04.

Do you feel more German or Mexican?

01.

How did you end up in a great social media position?

03.

What language appears on your social media feed / fyp ?